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What is forecasting & how does it work?

Forecasting is a technique that uses historical data as inputs to make informed estimates that are predictive in determining the direction of future trends. Businesses utilize forecasting to determine how to allocate their budgets or plan for anticipated expenses for an upcoming period of time.

How do businesses use forecasts and projections?

Businesses use forecasts and projections to inform managerial decisions and capital allocations. Analysts use forecasts to estimate corporate earnings for subsequent periods. Economists may make more macro-level forecasts as well, such as predicting GDP growth or changes to employment.

What are the different types of forecasting methods?

In general, forecasting can be approached using qualitative techniques or quantitative ones. Quantitative methods of forecasting exclude expert opinions and utilize statistical data based on quantitative information.

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